Shurtape sets the highest standard for developing and crafting our tape. We understand your care about detail and that you ask for the best. We supply products which honour your commitment to quality. Exact flawlessness is exactly what you crave and what we deliver. Since 1955, we've been committed to our goal of helping painters succeed.



We are a privately-owned business, located in North Carolina as Shurtape Technologies LLC. Shurtape proudly works together with many industries such as packaging, painting, HVAC and transportation Our team is adequately engaged with our markets and the consumers and craftspeople who depend on our tape to provide the highest standards.

Building genuine relationships with our buyers and our builders is how our business continues to thrive. Our steadfast clients merit our utmost gratitude. Developing products which perform consistently, offering express delivery and superior customer service is what we uphold. These are the reasons why we continually develop, invest and deliver our products.

Shurtape dependably makes reliable tape products with the best adhesion standards. Tape that is created for craftspeople. Precise details go into every step of the creation, assembly, development, and distribution.

We attempt to improve each roll of tape. Regardless, if the unit is for HVAC, product packaging, artwork, or transportation, we are involved with customer service and communication. The company believes in its merchandise and its workforce.

We are proud of our brand consistency across our products, our sales reps, our promotion and our digital impact. Delivering the highest quality is essential. Brand equity is preserved by following specific brand management suggestions.



CONSISTENT POSITIONING

Staying “the Modern Craftsman’s Choice,” is our brand message. People are motivated to use products which share their equivalent values. Each marketing element for the Shurtape brand is in accordance with this ideal.

CONSISTENT BRAND IDENTITY

Our product is rather recognizable making it easy for customers to find. Shurtape will ensure brand identity across all displays, packaging, promotion materials to generate consistency.

USE OF SUB-BRANDS

There are additional sub-brands under the Shurtape feature brand which are also consistent with their positioning and voice. A great example is ShurSEAL.



CONTENT CREATION

Accountable for ensuring consistency with advertising, content, packaging, etc., the Brand Stewards Team scrutinizes every aspect along the way.

Every Shurtape brand retail product is created by The Consumer and Craftsman Group. They abide by established processes regarding review and approval by the Shurtape Brand organization.